Brand Manager

  • Location
    Maidenhead, Berkshire
  • Salary
    £40,000.00/Year
  • Category
    Marketing & Advertising - Brand Manager
  • Job type
    Contractor
  • Industry
    Marketing and Advertising
  • External Reference
    JN-072019-77865

Our client, a blue-chip Healthcare company based in Maidenhead, is seeking a Brand Manger to join the team on a 3-month contract with a view to be extended.


Main Purpose of Job:
To develop brand-marketing strategies, using all elements of marketing mix, including product development with the aim of increasing sales.



Main Duties:



  • Define and develop strategies to maximise brand potential

  • Execute promotional campaigns professionally and efficiently utilising the full marketing mix

  • Full budgetary responsibilities for ensuring promotional campaigns are within agreed spending limits

  • Liaising closely with all relevant brand team members

  • Lead preparation of the brand plan, update and long-range plan in area of therapeutic responsibility

  • Forecast demand to a high level of accuracy

  • Develop and implement specific competitive strategy

  • High level tactical planning

  • Create and implement KOL and market development strategies



Accountability:



  • Deliver sales targets

  • Manage A&P budget

  • Business planning

  • Achieve deadlines

  • Project Management

  • Lead in production of brand plans

  • Forecasting

  • Complete associated administration in line with company policies and procedures

  • Develop brand strategies/campaigns observing all company and industry standards



Background/Education:



  • Educated to degree level or equivalent experience

  • Marketing qualifications preferred

  • Intermediate use of MS Office

  • Proven track record in relevant environment

  • Relevant brand management or marketing experience and proven track record of success

  • Industry experience preferred

  • 5-7 years' experience in a similar role

  • Consumer marketing experience is key, food nutrition is advantageous.

  • Must be highly analytical and commercial, and prepared to get stuck into the day to day brand management responsibilities (including budget control and invoicing).

Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.


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Please apply with your CV to: Rachael Hasseler