e-Commerce Marketing Executive

E-Commerce executive

Preston

Upto £27k

Day-to-day management of multiple online selling platforms. Amazon, Amazon FBA, eBay , Shopify accounts.Enhance and execute e-commerce strategy driving profitable sales and long-term brand awareness in the e-commerce platforms

 Drive the expansion and profitable growth of the e-commerce business

 Expansion of the e-commerce offer for UK and Export markets

 Day-to-day management of multiple online selling platforms. Amazon, Amazon FBA, eBay , Shopify accounts.

 Oversee all customer service issues from the e-commerce sales channel

 Employment of digital marketing tactics designed to drive site traffic and conversion and

maximise revenues (SEO, PPC, email, affiliates, etc)

 Use analytics and performance information to report on e-commerce / website performance

(sales, costs, product performance, customer behaviour, site metrics, etc), identifying and

implementing opportunities for organic growth

 Development of the customer journey and overall customer experience online

 Participation in an ongoing programme of testing / continuous improvement which optimises ecommerce platform functionality and customer experience, with the aim of driving rapid revenue

growth

 Work collaboratively with other colleagues to effectively communicate product launches, retail

campaigns & promotions and partnership activity, driving footfall and incremental sales in the ecommerce.

 Involvement in all digitally-driven marketing initiatives, harnessing emerging technologies such as

social networking and mobile communications to modernise the marketing strategy and deliver

on mid-term brand and commercial objectives

 Undertake effective analysis of all marketing initiatives, share learnings with relevant colleagues

and apply learnings to future plans to improve customer experience and ROI

 Manage 3rd-party providers and costs related to digital marketing to deliver brand strategy,

commercial objective and sound ROI

Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.

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