Email Marketing Executive

  • Location
    London, Greater London
  • Salary
    £ 30000 - £ 33000 / Year
  • Job type
  • Industry
  • External Reference
  • Category
    Marketing & Advertising - Advertising

email marketing executive

  • Location: Pimlico, London (with up to 2 days/week working from home)

  • 30k + bonus

  • summary

This is an exciting, fast paced role working in a wider email and marketing automation team in an eCommerce environment. You will promote offers, discounts and engagement content from some of the UK's leading online and high street brands to our employee benefits scheme members in a fun, educational and creative way. The role will also support the delivery of employee benefits and reward email communications on behalf of some of our largest clients.

  • responsibilities

  • Assist with the idea generation, planning and execution of eCommerce emails in partnership with leading high street and online brands

  • Copywriting subject lines and email content to optimise performance and engagement, including the implementation of an A/B testing programme

  • Build out and launch email campaigns in Salesforce Marketing Cloud using dynamic templates and rules-based content management and schedule/send emails as per the campaign plan

  • Work with merchant and design team to source content and images for email campaigns and website banner promotions

  • Manage the sign off process with brands and clients

  • Support on the App push notification programme

  • Assist with the website homepage banner production and scheduling

  • Work with the client communication services team on bespoke client email marketing programmes to launch new schemes and send employee benefits communications to client's employees

  • Assist with the development and ongoing performance enhancements for marketing automation programmes

  • Process client data and mailing lists in a secure and compliant way with segment and query building to create mailing and exclusion lists

  • Carry out monthly reporting on email performance and provide insights and ideas based on data analysis

  • Continually test, measure and report campaign and programme performance and evolve actions based on learning

  • Qualities

  • Someone with hunger and drive to succeed. You will be motivated by results and seeing both lead performance and our capabilities continue to grow and develop

  • Someone who is obsessed by using research, analytics and interpreting data to drive actions and plans

  • A self-starter who is comfortable with working in a fast-paced, 'let's do it' environment - someone who takes pride in their work and shows ownership in their activity

  • A great team-player and enjoy working with others to achieve exceptional team results

  • requirements

  • Marketing-related degree or similar qualification preferred

  • Good understanding of digital marketing and keen digital awareness (tech-savvy)

  • Marketing automation/email marketing experience essential, Salesforce Marketing Cloud an advantage

  • Basic Photoshop and Dreamweaver skills

  • Creative and engaging digital copywriting, with impeccable spelling and grammar

  • Great eye for brand and design

  • Basic HTML for responsive email

  • Basic to intermediate database/Excel skills

  • Highly analytical and always looking at insight that will drive and improve performance

  • GDPR/PECR and general data security knowledge and compliance

  • Creative and innovative, can bring new ideas to the table

  • Highly organised with an ability to plan and juggle several tasks at the same time, self-motivated and capable of working autonomously in a fast-paced environment

  • A great team player with a positive attitude

  • Someone looking to continually, learn, develop and improve

  • what we can offer you

  • Competitive salary with performance bonus

  • Excellent benefits package - season ticket loan, shopping discounts at the UK's top high street and online retailers, monthly Ticket Restaurant prepaid card top-ups, flexible benefits, buy/sell annual leave, gymflex, and many more

  • We are committed to your training and career development, with financial study support

  • Reward and recognition initiatives to celebrate individual and team achievements

  • Regular and varied calendar of social events, including free breakfasts, 'Pizza Friday', and much more

Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.

By applying for this role your details will be submitted to Adecco. Our Candidate Privacy Information Statement explaining how we will use your information is available on our website.

To speak to a recruitment expert please contact Mia Skipper