Engagement and Brand Manager

  • Location
    Exeter, Devon
  • Salary
  • Job type
  • Industry
  • External Reference
  • Category
    Marketing & Advertising - Marketing

Engagement and Brand Manager

We are looking for an innovative and versatile Engagement and Brand Manager (EBM) to join our team, driving our employer branding efforts in local regions.

Reporting to our Positive Action Lead, you will work closely with our corporate communications department, as well as HR colleagues across two Police Forces to maximise opportunities to engage with diverse communities supporting our objective to increase our workforce representation via all entry routes to policing.

You will develop Devon & Cornwall and Dorset Police employer branding strategies to drive awareness and consideration among potential candidates, while meeting our corporate brand guidelines and recruitment KPIs with a particular focus on achieving greater workforce diversity.

You will bring a creative approach to deliver measurable, attributable results. You are a strategic thinker and a solid content write, who can confidently interpret business, recruitment and brand requirements.

What you will be doing

  • Working with colleagues in Corporate Communications to further develop the marketing strategy for our external employer brand, including developing core messages, high profile multi-channel campaigns and partnerships

  • Overseeing recruitment brand campaigns to a broad range of audiences with a focus on those from underrepresented groups

  • Evaluating campaign success to ensure we are achieving workforce representation objectives and delivering value for money

  • Identifying and applying for local, regional and national funding streams to support attraction and recruitment activity

  • Creating, developing and delivering bold marketing campaigns that strengthen the employee brand whilst support the vision of two Police Forces

  • Utilising new technology, being bold and pushing boundaries to achieve recruitment targets whilst increasing workforce representation

  • Creating and developing consistent and engaging 'employee led marketing' by working closely with colleagues in corporate communications

What we can offer you

  • The opportunity to work for Devon & Cornwall Police, providing you with the opportunity to apply for upcoming permanent positions advertised internally

  • Free parking

  • Access to highly discounted gym facilities

  • Ability to apply for the 'Blue Light' discount card

  • Paid annual leave

  • Access to Adecco Boost - including free eye sight tests, discounted vouchers and a wellbeing centre

For more information, please contact either Megan or Tricia on 01392260634.

Please note, the successful candidate will be subject to stringent vetting and referencing checks prior to commencing employment.

Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.

By applying for this role your details will be submitted to Adecco. Our Candidate Privacy Information Statement explaining how we will use your information is available on our website.

To speak to a recruitment expert please contact Megan Wallace