Marketing Manager

  • Location
    London, Greater London
  • Salary
    £59,000.00/Year
  • Category
    Marketing & Advertising - Marketing Manager
  • Job type
    Permanent
  • Industry
    Marketing and Advertising
  • External Reference
    588

Marketing Manager


Pontoon have an exciting opportunity for a Marketing Manager to join a major client in London on a permanent basis.


Working hours: Monday - Friday


Location: Aldgate


Salary: up to £59,000 (DOE)


Job Description:


Pontoon has an exciting opportunity for a Marketing Manager to join a prestigious financial services company. As Marketing Manager, you will get close to the customer through research and insights, then plan and deliver relevant, innovative and engaging campaigns, that cut across channels, driving awareness of the Company brand, products and services.


Duties:



  • Developing and delivering the awareness and brand strategy for the company, based on insights, data and aligned with the strategy for the 2020s.

  • Defining both broadcast and targeted campaigns that drive awareness of the company using a broad range of relevant world class techniques and approaches.

  • Work closely with external agencies and partners to leverage expertise and resources to deliver campaigns

  • Defining and delivering the customer focused insights program end to end

  • Planning and managing large budgets and ensuring the resources are fully utilised.

  • Working closely with the team and across the company to ensure a coordinated approach to marketing campaigns that gets people excited

  • Conceiving and coordinating marketing campaigns alongside internal and external partners

  • Monthly reviews of all campaigns.

  • Presenting to senior team monthly and executive team on a quarterly basis

  • Market research and bench-marking of target markets, analysis of brand positioning and best practice across the industry

  • Maximising the use of company CRM and other marketing assets such as digital and social media marketing

  • Working as part of a team of people who are customer obsessed

  • Managing a small team in a diverse workplace that is going through an exciting transformation

  • Being prepared to test, learn and continuously improve to get the best outcomes


It would be great to see candidates with:



  • Practical knowledge of developing and delivering an insight driven marketing strategy across multiple channels and agencies

  • Can demonstrate experience of planning and delivery of market research programmes and evaluation techniques

  • Practical experience of ATL and BTL marketing campaign development and management desirable

  • You will be a passionate and driven with up to date knowledge of cutting-edge insights-based, customer focused marketing techniques.

  • Experience of developing and / or managing brands would be advantageous but not required

  • Strong networking and influencing skills and have worked with a wide and diverse range of stakeholders

  • Strong content, written communication and presentation skills

  • Able to demonstrate analytics and analysis skills that drive action

  • Degree educated

  • A passion for learning and developing yourself and your people



Pontoon is part of the Adecco Group which is an equal opportunities employer. If you do not hear from one of our consultants within 7 days of applying for this role, please assume you have been unsuccessful in this instance. Your CV will be kept on file and you will be considered for future vacancies that match your skills.



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Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.


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Please apply with your CV to: Samantha Walker