Marketing Specialist

  • Location
    Kingswinford, West Midlands
  • Salary
  • Category
    Marketing & Advertising - Marketing & Advertising
  • Job type
  • Industry
    Marketing and Advertising
  • External Reference

Marketing Specialist

Based in Kingswinford

Permanent Position

Full Time

My Client, in the Kingswinford area, is looking to recruit a Marketing Specialist to join their expanding team.

Duties Include but are not limited to:

  • Develop and implement worldwide goal-driven digital marketing initiatives involving SEO, Social Media, E-Commerce, Digital Campaigns.

  • Analyze metrics, conversion data, trends and recommend strategies to enhance marketing effectiveness across customers and channel partners.

  • Manage E-commerce initiatives that result in online revenue and profit growth.

  • Develop and monitor campaigns and budgets.

  • Plan and manage social media outreach and platforms.

  • Prepare accurate reports on marketing performance.

  • Coordinate with advertising and media experts to improve marketing results.

  • Evaluate important metrics that affect website traffic, service quotas, and target audience.

  • Work with teams to brainstorm new and innovative growth strategies.

  • Oversee and manage European trade shows, public relations, email campaigns, advertising, and other special product or market campaigns.

  • Communicate strategies, plans and needed actions effectively across the organization to assure alignment and achievement.

Skills/Experience Required:

  • Bachelor's degree in Marketing or relevant field.

  • Experience in BTB digital marketing or advertising (preferably in an industrial, telecom or construction market).

  • In-depth knowledge of various social media platforms, best practices, and website analytics.

  • Solid understanding of key tools such as Adobe, Photoshop, InDesign, Illustrator, HTML, CSS, Google Analytics and JavaScript.

  • Highly creative with excellent analytical abilities.

  • Outstanding communication and interpersonal skills.

  • Up-to-date on the latest trends and technologies in digital marketing.

  • European Multi-lingual skills are beneficial.

  • Must have excellent writing skills with grammatically correct copy that will engage readers.

  • Thorough understanding of language, grammar, writing, editing and style distinctions. Samples of copy and digital marketing campaigns will be required.

In return you will benefit from:

  • Basic Salary of £35,000

  • Free Onsite Parking

  • 25 days holiday + bank holidays

  • Company pension

  • On going training provided

  • Healthcare Package

  • Private pension

  • Life assurance

The above role is based on a permanent Part time position. Hours of work are Monday - Thursday 8:00AM - 4:30PM & Fridays 8:00AM-1:00PM. To apply please e-mail CV's or you can apply directly through the advert. If you require more information please call 01384 456 782

Adecco UK are an equal opportunities employer and an Employment Agency

Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.

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Please apply with your CV to: Gareth Thomas