Proposition Manager - Working from home

  • Salary
    £ 350 - £ 400 / Daily
  • Job type
  • Industry
    Marketing and Advertising
  • External Reference

I have a fantastic opportunity for a Proposition Manager to join a new team working for a major FMCG company.

6 month contract

Working from home

Full time

£350 - £400 per day

The role:

  • Develop a clear & comprehensive value proposition strategy for our selected brands

  • This will include designing the ecosystem experience for D2C to elevate the brand strategy, build state of the art UX/UI using methodology such as customer-experience design, mobile-app design, agile-development coaching/user centricity, analytics capabilities, and more

  • Designing the ecosystem needs to acquire or partner with in order to gain data and insights into pet parents

  • Working with the ecommerce team throughout the lower funnel and upper funnel touchpoints to integrate into the consumer journey and evolve the value proposition roadmap

  • Creating a community space for pet parents as part of the value proposition strategy - identifying who and how to build the communities to bring this to life to fulfil the brand needs

  • Creating the brand, image, digital assets and identity including the content strategy, media & engagement plan for launch

  • Build a continuous ecosystem improvement management post launch to refine and test new value proposition for pet parents and continually grow our D2C roadmap


  • You have proven experience in proposition creation and community strategy, preferably in Petcare but not essential

  • You have worked in a Digitally Native Vertical Brand/ Direct to Consumer brand

  • You will have hands on experience of managing agencies, specifically Paid Media agencies (with Google and Facebook platforms)

  • You are comfortable making data driven decisions

  • You have a strong sense of perspective and understand how your role fits into the bigger picture

  • You are both a thinker and a do-er and don't mind switching between the two

  • You are a planner and are comfortable getting what you need from different stakeholders in order to deliver your plans on time

  • You think outside the box and aren't afraid to share 'out-there' creative and fun ideas - and then make them happen!

  • You are a great collaborator and communicator

  • You are open to receiving and giving feedback to people at all levels

  • … And you love pets!

Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.

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Please apply with your CV to: Jade Dunn